Most gluten-free bakeries in Tokyo require a dedicated trip, but this one is conveniently located right near the station.

Genten Plus opened in June 2026 in the Tokyu Food Show hall on the B1 floor of the Futako-tamagawa Rise Shopping Center. It comes from Genten, the brown-rice brand that started at Shibuya Scramble Square, and the whole thing is built on brown rice flour rather than wheat. The company describes the lineup as gluten-free and made without preservatives, synthetic coloring, chemical seasonings or white sugar.

For a traveler, the useful part is the location. A gluten-free counter that sits between the ticket gates and the shopping center is a place you can reach with twenty spare minutes.

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The Genten Plus counter sign: sweets and bakery, gluten free and additive-free

What we bought

Brown-rice scone No. 5, beetroot and dried berries (¥480), to take away. The dried berries are sharp and the beetroot dough underneath is the interesting part: crumbly and short rather than dense, closer to shortbread than to the heavy scones gluten-free baking usually produces. It held together in the bag and did not go dry.

The numbered scone and cookie menu board, No.1 through No.15

The scones are numbered like a catalogue, which makes ordering easy when you do not read Japanese. What we saw on the shelf:

  • No.1 Plain
  • No.2 Rich Cheese & Basil
  • No.3 Truffle Salt & Pepper
  • No.4 Charcoal, Banana & Black Sesame
  • No.5 Beetroot & Dried Berries
  • No.6 Blue Spirulina, Miso & Nori (Seaweed)

The case of brown-rice scones and baked goods

There is more than scones. The cookie side has coconut, maqui berry, and brown-rice chunk cookies in raw cacao with chocolate and salt, or moringa with sweet red bean. There is a BBQ soy meat brown-rice bagel sandwich (¥720 on the shelf card when we visited). There is a range of cube-shaped breads, including plain, tomato pizza, raw cacao fondant chocolat and turmeric.

The cookie shelf, with the packaged brown-rice cookies

The eat-in seats are worth knowing about

There are a handful of seats, and they change what you can order. The scone sandwiches are eat-in only, and the counter also does smoothies and juices, so this can be a proper sit-down break rather than a grab-and-go.

If you are traveling with someone who is not gluten-free, that is a rare thing worth naming: nobody has to eat something different, because everything on this counter is the same category of food.

The eat-in scone sandwich menu, with the seasonal fruit version at ¥650

The gluten-free picture, honestly

The brand is gluten-free by design rather than by accommodation, and the company states that in its own announcement of the shop. That is the strongest form this can take: you are not asking a wheat kitchen for an exception.

Two honest caveats from us. First, this is a counter inside a large food hall with many other tenants, so if your sensitivity extends to the environment around the food, that is worth a look before you commit. Second, we bought and took away rather than eating in, so we cannot report on how the eat-in items are handled.

Komemaru, the wheat-allergic half of this team, ate the scone with no trouble at all. As always, if you are celiac, ask at the counter about their handling rather than relying on a blog post. The printable Japanese allergy cards in our Tokyo guide make that easy.

The drink menu: organic coffee, tea lattes, smoothies and juices

What we loved

  • Located in a shopping complex right outside the exit gates, it is easy to drop by between activities without making a detour.
  • The flavors are not apologetic. Truffle salt and pepper, charcoal with banana and black sesame. This is a bakery with opinions
  • Everything on the counter is safe, which means shopping here feels like shopping rather than screening

Good to know

  • Where: B1F of the Futako-tamagawa Rise Shopping Center, inside the Tokyu Food Show hall
  • The scone sandwiches are eat-in only, so decide before you order if you want one
  • Check the current lineup on the shop's Instagram, which is where new flavors show up first
  • There is an online shop as well, useful if you are staying in Japan long enough to have something delivered

Nearby: how to fit it into your day

  • The Tama River is a two-minute walk from the station, with a wide open riverbank that is one of the calmest places in Tokyo to sit down with something you bought
  • The Futako-tamagawa Rise complex itself has a rooftop garden, which is a good place to eat a scone
  • Futako-tamagawa is on the Tokyu Denentoshi and Oimachi lines, which makes it an easy stop on the way to or from Shibuya

The bottom line

Unlike destination bakeries that require a dedicated trip, a station-adjacent gluten-free spot offers the unique virtue of sheer convenience. Genten Plus is the ideal place to remember when you have a bit of spare time at Futako-tamagawa and want a quick bite. Grab a couple of scones to enjoy by the Tama River, and take advantage of the numbering system to make ordering effortless regardless of language barriers.

For more places like this across Tokyo (100+ spots we have visited, with maps and ordering notes), see the Gluten-Free Tokyo Planning Guide.


We visited in August 2026 and paid for our own food. This article is a record of our personal experience, not a safety guarantee. Menus, prices and lineups change; always confirm directly with the shop. Verified, celiac-focused listings live in our Tokyo guide.